Running a salon in and of itself is a very complicated and time consuming task. This doesn't mean it's not fun, but who wants to do paperwork all the time and learn to use a complex spreadsheet concept that can take weeks to fully figure out. And even then you may not know how to retrieve records you put in there due to the disorganization of the way your record keeping may be set up.
There is a better more efficient way. A way to save your sanity, make the entire process easy and give you a way to efficiently record and retrieve what you need WHEN YOU NEED IT. This saves not only time and the sanity of your staff, but it saves money because all that time your staff has to work to figure out a spreadsheet or other complicated system and the frustration involved, takes time and energy away from your staff that they could be using to help customers.
Salon software is a great front end and back end (record keeping and point of sale) efficiency tool that can help you in many more ways than simply dictating all the expenses and expenditures, money coming in and going out of the business. It can also be used as a marketing tool in that many of the programs available in salon software are designed with the success of the business in mind. Keeping track of customers, customer likes and dislikes, average services they order and how much they spend in your salon; all of these things can be leveraged by the software to create reminders to mail customers birthday cards, to suggest services and to help them set future appointments.
You can even use the data collected to create potential promotions by gaining the behavior characteristics of your clientele. It can also be used to collect data like home address (to send flyers, coupons etc...), email address (same thing only digital), phone number (amongst other things you can use text marketing to send your clients coupons and specials they can redeem simply by telling you the coupon code sent to them. Since most people never misplace their cell phone and have it with them, chances are a coupon could bring you some otherwise dismal business to liven up your books and if your coupon includes a deal for bringing a friend you can drum up more business.
You also save money because your books will be kept tidy and doing taxes and quarterly reports will be a breeze, not a receipt nightmare. Using paperless management such as salon software is all around a great idea and can improve your business substantially. It's not merely a recording tool, but a management tool too!
Finding really good salon software can be a lifesaver for a salon manager whether you need spa management software or hair salon software - visit http://www.shortcuts.net/ today to find out how to make your business management a breeze.
View the original article here